WCCG Media Kit
Everything you need to partner with us
104.5
FM Frequency
6
Digital Streams
7
Counties Reached
24/7
Broadcasting
Audience Demographics
Primary Age18-49
Gender Split52% Female / 48% Male
FormatUrban Contemporary (Hip Hop & R&B)
MarketFayetteville, NC (Arbitron Market #131)
CoverageCumberland, Hoke, Robeson, Harnett, Sampson, Bladen, Lee Counties
SignalClass C3, covering 50+ mile radius
Advertising Products
On-Air Spots
Traditional radio commercials (:15, :30, :60 sec) aired during your target daypart.
- Morning Drive (6-10am)
- Midday (10am-3pm)
- Afternoon Drive (3-7pm)
- Evening (7pm-Midnight)
- Overnight (Midnight-6am)
Live Reads & Endorsements
DJ-delivered reads and personality endorsements for maximum listener trust and engagement.
- Personalized by on-air talent
- Organic feel, high recall
- Available on all shows
Digital Advertising
Banner ads, pre-roll audio, and sponsored content across our digital platforms.
- Website banners
- Stream pre-roll audio
- Newsletter sponsorship
- Social media promotion
Event Sponsorship
Title or presenting sponsorships for WCCG concerts, community events, and promotions.
- On-site branding
- On-air mentions
- Social media coverage
- Community visibility
Community Directory
Featured listing in our 7-county community business directory on mY1045.
- Premium listing placement
- Business profile page
- Category sponsorship
- Featured badge
Ready to Get Started?
Contact our advertising team to discuss a custom campaign that fits your goals and budget.